BOOK

New release

Rich Woman, Poor Woman

From overwhelm to in control – how to plan for your financial security

Record levels of women are retiring in poverty – the current figure is 1 in 6 in Australia. Should we be surprised when women earn less than men, shoulder the load when it comes to unpaid work at home, and take more and longer breaks from paid work to have children?

The difference between a rich woman and poor woman is very often financial literacy. Australia has a superannuation system, the envy of many countries worldwide, and most don’t understand it. Super school doesn’t exist. As a wider topic, financial literacy has been taught in high schools since 2015, but somehow, the crucial subject of superannuation has been left out of the mix. Rich Woman, Poor Woman addresses this knowledge gap and underscores the urgent need for education on superannuation.

Superannuation is a lot like exercise. We know that exercise has long-term health benefits, but the couch and a glass of wine seem much more attractive after a hard day! However, if you start to introduce exercise into your day, it becomes a habit, and you soon see positive change. Pascale Helyar-Moray applies this thinking to saving for your financial security through superannuation.

Rich Woman, Poor Woman overview

Insights on Rich Woman, Poor Woman from Pascale Helyar-Moray.

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Book Testimonials

What people are saying about Rich Woman, Poor Woman.

Tracey Spicer AM Multiple Walkley Award-Winning Author, Journalist and Broadcaster

Every woman should read this book. Buy it for your female relatives and friends! The style is fun and easy to read, with Pascale using analogy, metaphor and storytelling to bring the dry subject of superannuation to life. These tips and tricks are life-changing. Rich Woman, Poor Woman gets right to the heart of the gendered nature of our relationship with money and the structural causes of the superannuation gap. This is an essential handbook for anyone who cares about a fairer future.

Effie Zahos Channel 9 Money Editor

With her new book, Pascale breaks down the complexities of superannuation, making it accessible to all. A true innovator, entrepreneur, and fierce advocate for gender equality, Pascale continues to lead the way in financial empowerment.

Dr Bronwyn King AO CEO Tobacco Free Portfolios

If you thought a book about superannuation couldn’t be fun or make you smile while teaching crucial lessons to help secure your financial health, then give this a try! Brilliant read.

Canna Campbell Host of SugarMammaTV

Anyone who wants long-term financial security should read Rich Woman, Poor Woman. Why? because it sheds light on one of the most critical financial tools available for securing a comfortable and financially independent retirement – superannuation. With so many women facing poverty in retirement, this book is a crucial guide to understanding how you can take practical steps which can make the difference between retiring rich and financially secure or relying on government support with financial stress and possibly a miserable existence. ‘Rich Woman, Poor Woman serves as an urgent call to action, emphasising that there is no time to waste: today you must get started. Regardless of your current financial situation, now is the time to take control of your superannuation. Rich Woman, Poor Woman provides not only the “why” but also the “how”, offering practical ideas on how women can maximise their superannuation and create lasting financial security. It is an empowering read for anyone wanting to safeguard their financial future.