AUTHOR, SPEAKER & ADVOCATE
Pascale Helyar-Moray OAM

About Pascale Helyar-Moray OAM
A dynamic force and relentless advocate for gender equality, Pascale is an entrepreneur, author, speaker, and advocate passionate about financial security, gender equality, and superannuation disparity. Pascale’s expertise is sought by organisations for leadership, guidance, impactful public speaking, and active support in addressing the gender pay and superannuation gap.

PUBLIC SPEAKER

ADVOCATE
New release

Rich Woman, Poor Woman
From overwhelm to in control – how to plan for your financial security
‘Rich Woman, Poor Woman’ is a timely and essential guide for women seeking to take control of their financial futures. This book confronts the alarming statistic that 1 in 6 women in Australia retires into poverty. The author, Pascale Helyar-Moray, addresses the disparity between rich and poor women, attributing it largely to financial literacy.
The book sheds light on Australia’s superannuation system, aiming to demystify this complex but crucial part of personal financial planning. Drawing parallels between saving for retirement and regular exercise, the author emphasises the importance of cultivating positive money habits and setting long-term financial goals. Through easy-to-follow strategies tailored to women of all ages, Rich Woman, Poor Woman offers practical advice on making one’s superannuation work harder and smarter.
In an easy-to-read style, Rich Woman, Poor Woman explores:
- What exactly is super, and how it can work harder for you
- How to adopt super money habits and make a plan to achieve financial independence
- Set and forget strategies to grow your super faster
- Hacks for all ages: women in their 20s, 30s, 40s, 50s and 60s.